SM brand inspiration
Brand video introducing the core values of this publishing house. It was done in a flat style embroidered with patterns that remind us of books and ink.
Client: SM | Role: Director, animator | Contributor: the Woork
Skills: Animation, 2D | Software: After effects, Cinema 4D
Process
Patterns, characters & development
Some examples of the style development created by the Woork and our animations
How we apply textures in this project
We apply textures through different matte colors